Long-form videos will soon be available on smart televisions, Tesla CEO Elon Musk said. Musk confirmed the plans for X, formerly Twitter, to enter the streaming space with a dedicated TV app for Amazon and Samsung smart TVs. This comes after Fortune magazine reported that social network X planned to launch next week a TV app for Amazon and Samsung users.
According to a report by news agency Reuters, the platform rolled out an early version of video and audio calling for some users last October, after Musk had said he planned to turn it into a super app offering services from messaging to peer-to-peer payments.
“Coming soon,” Musk said in a brief response on X to a user’s posting that the platform’s long-form videos could be watched directly on smart TVs.
App may look like YouTube
Earlier, Fortune said that the app could look similar to the TV app offered by Google’s Youtube. It cited an unidentified source as saying Musk was set on competing with YouTube. This means Elon Musk’s X may be planning to challenged Google’s YouTube with this. YouTube videos were the most watched in streaming platforms in the US in 2023.
X did not immediately respond to a Reuters request for further details on the app.
In the push to become a “video-first platform”, X has been forging partnerships with the likes of former Fox commentator Tucker Carlson and former CNN anchor Don Lemon.
The platform, which has struggled to retain advertisers amid controversies ever since Musk bought it in 2022, said last month it would enable advertisers to run video ads next to certain content creators.





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